This online zoom workshop is a three-hour workshop on basic and advanced best practices for direct mail. Included are

  • How to set up your annual mailer calendar
  • 3 ways to minimize costs
  • How to correctly write a donor centric letter
  • Best practices for mailer envelopes
  • Premiums, freemiums and the art of reciprocity
  • The how and why of mailer matches
  • Appeal vs. acquistion vs. affinity mail lists
  • 4 new advanced mail techniques


This online Zoom workshop is a three-hour workshop on the tactics and strategies for sucessful holiday fundraising campaigns. Topics covered this year include online/digital holiday campaigns, direct mail, and grants. This 2021 holiday season learn how to effectively increase your nonprofits fundraising success.

September 2021
October 2021
No event found!